Hi, I'm Mandy Karl
I’m a creative and driven social media manager with a passion for storytelling and connecting with audiences.
As a skilled communicator and collaborator, I'm dedicated to delivering outstanding results for clients. I have a proven track record of successfully creating and executing social media strategies that increase brand awareness, engagement, and conversions.
Whether it's through stunning visuals, engaging videos, or thought-provoking copy, I know how to create content that stops scrolls and leverages the full potential of social media to drive real business results.
LabX Media Group (2023 - Present)
Corporate Social Media Account Manager
Lisa Larter Group (2021 - 2023)
Social Media Account Manager
Social Mediation (2021)
Social Media Account Manager
Freelance (2020 - 2021)
Graphic Designer
Polished Beauty Supply Co. (2015 - 2019)
Founder
Scotiabank (2014 - 2015)
Customer Service Representative
Medical Transcriptionist Diploma
ICS Canada
General Arts & Science Certificate
Conestoga College
TEFL Certification
Online Teacher Training Course
OSSD
John Diefenbaker Secondary School
Content creation and curation
Ability to create, edit, and curate engaging and visually appealing content for social media platforms, blog posts, newsletters, email campaigns, ad campaigns, and more.
Social media strategy development
Ability to develop and implement comprehensive social media strategies that align with overall marketing and business goals.
Platform expertise
Knowledge and experience with popular social media platforms, such as Facebook, Instagram, Twitter, and LinkedIn.
Tool expertise
Familiarity with technology and social media management tools, such as Hootsuite, Buffer, and Facebook Business Suite.
Analytics and data analysis
Ability to use data and analytics tools to measure the success of social media campaigns and make informed decisions.
Adaptability and flexibility
Ability to adapt to changes in social media algorithms, platforms, and trends.
Communication
Ability to effectively communicate with clients, team members, and target audiences.
Collaboration
Ability to work effectively in a team environment and collaborate with other departments, such as marketing, PR, and customer service.
Digital marketing
Knowledge of digital marketing concepts and the ability to integrate social media into a larger marketing plan.
Marketing automation
Familiarity with marketing automation tools and the ability to use them to streamline social media campaigns and workflow.
Community management
Ability to build and manage an online community of followers, and to engage with them effectively through social media channels.
Project management
Ability to manage multiple projects and campaigns simultaneously and meet deadlines.
Brand management
Ability to maintain and enhance a company's online brand image and reputation.
Creative problem-solving
Ability to think outside the box and come up with creative solutions to challenges and obstacles.
Customer service
Ability to respond to customer inquiries and complaints in a professional and timely manner.
Accountability
Adaptability
Attention to detail
Communication
Creativity
Critical thinking
Dependability
Desire to learn
Integrity
Organization
Problem solving
Self-motivation
Teamwork
Time management
Ad campaigns
Asana
Audiograms
Blog copy
Canva
Customer service
Data analysis
Data entry
Divi Builder
Document filing
Email campaigns
Facebook ads
Facebook Business Suite
Facebook graphics
Figma
Google Analytics
Graphic design
Hootsuite
Illustration
Infusionsoft/Keap
Instagram Reels
KPI analysis
Mac and PC
Newsletter copy
Office administration
Office software (Apple, Microsoft 365)
Podcast shownotes
Scheduling
TikToks
Typing (75+ WPM)
Video conferencing
Wordpress
YouTube Shorts